The Charity Film Awards
  • erntertainment

'Every Day' 60sec edit

An integrated fundraising and awareness campaign, to bring the human stories behind the NSPCC to life. We wanted to hero the voices of the people both using and delivering the services.

Over 4 days of shooting with real practitioners, we created a huge variety of content: individual case study stories, a 2 minute brand film, a set of TV commercials (60", 40", 30" and 20"), Instagram stories, Facebook and social posts, photography and interviews. All production by 3 Angry Men, all creative work & planning done in-house by the NSPCC, social edits made in-house.

All the practitioners featured are real NSPCC practitioners or volunteers, the stories featured in the case studies are all real. All children and services users in the film are models.

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Promote - Donate - Celebrate

Increased exposure for charity video content

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Celebrating the success of film in fundraising