Our Treatment Stories
Our Treatment Stories is an interactive film involving six people with MS talking about their treatment decisions.
For many people with relapsing MS, the decision about what treatment to take, if any, can be a difficult and complex process, so we wanted to empower people to make more informed treatment choices. We decided to put the viewer in control, telling multiple stories at the same time, and giving them the option to select stories that interest them. By telling multiple stories, there was a better chance that our diverse audience would relate to someone on screen.
The film has been very well received. It’s had almost 7,000 views of the interactive video and an average of a 12 minute viewing time, which tells us that users watched more than one story. And of those who told us what they planned to do after watching the videos, 81% said they have either had an appointment with a specialist or intend to make one.
Successfully engaging our community in the discussion of treatment options is one of the many ways the MS Society is supporting people to take control of their MS.
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